About us

Discover our history, our vision and our mission

About us

European Staal is a global player in the steel industry with a strong presence in the European market, delivering high-performance products and solutions that drive progress across industries and borders.

Our mission

Our mission is to deliver high-quality steel products while offering comprehensive, full-service solutions tailored to meet our clients’ needs. We are committed to continuously expanding our offerings to include a broader range of products and services, ensuring we remain at the forefront of industry advancements.

Our vision

Our vision is to embed sustainability and innovation into every aspect of our business, driving growth, fostering long-term value for our stakeholders, and paving the way for a more diverse and forward-thinking product portfolio. Through these efforts, we aim to redefine excellence and lead the industry in sustainable practices and cutting-edge solutions.

European Staal: Your Trusted Partner in
Steel Distribution and Services

European Staal as a global player in the steel distribution sector has built a strong reputation for delivering a wide range of steel products and related services. The companies of the group specialize in the distribution of both flat and long steel products, offering tailored services like cutting, drilling, sandblasting etc, all aimed at meeting the specific needs of customers in a variety of sectors, including construction, automotive and machine-manufacturing.
 
The origins of the company trace back to the individual subsidiaries that have long been reliable players in the steel market across Europe and globally. The subsidiaries, each with their expertise and strong local networks all contribute to the development of an integrated supply chain, positioning European Staal as a successful player in the international steel market. The company’s global character is reflected in its extensive network of distribution and service centers. With operations across Europe it ensures a steady supply of high-quality steel from some of the most reliable mills globally. The company’s ability to source materials from multiple regions helps avoiding supply risks and maintain competitive prices.

OUR FACES

SOME STORIES

Amaury Helssen - Founder / Shareholder

The founder of European Staal, Mr. Helssen, was born and raised in Belgium and has built a distinguished career within the steel industry. His strong background is a result of both his education and acquired professional experience. After completing his studies in Belgium and the United States, he joined Cockerill Sambre, Belgium’s leading steel producer. There, he honed his expertise in steel production, quality control, and project management. Transitioning to the commercial side of the industry, Mr. Helssen focused on barter trade, becoming skilled in negotiating complex trade deals. Throughout his career, he has successfully managed large-scale industrial projects, including the sale, dismantling, and relocation of outdated steel plants. Today, Mr. Helssen is actively involved in several business activities across the EU, leveraging his vast experience in managing substantial projects. Under his leadership, European Staal is poised to continue making significant strides in the steel industry.

Dominique Grisay - Supervisor / Administrator

Dominique Grisay is a distinguished Belgian legal expert with an extensive academic and professional background. After studying law in Belgium and further specializing in international and European law at the University of Leiden, he embarked on a notable career that spans academia and legal practice. Dominique has served as both researcher and professor in leading institutions in Brussels, Paris, and Bordeaux, and his scholarly contributions include numerous books and scientific articles on EU law. His expertise has guided individuals, companies, and states in navigating complex issues in customs, trade, competition, and international public law. Dominique has defended parties before the EU Court of Justice, earned recognition as an arbitrator in investment protection matters under ICSID, and serves as a delegate to the CCBE (European Bars). As Supervisor of our company, his deep legal insights and extensive experience ensure that our operations adhere to the highest standards of legal excellence and integrity.

Yana Khudanyan – CEO

Yana Khudanyan brings a wealth of international legal and corporate expertise to European Staal Holding B.V. With a dynamic career spanning several countries and key leadership roles, she has consistently delivered strategic insights and robust legal management across global markets. Prior to her appointment as Managing Director, Yana Khudanyan served as Chief Legal Officer at our company, further solidifying her role as a trusted leader within our organization. Her experience includes a significant tenure as a Regional Legal Adviser, where she oversaw complex legal and regulatory frameworks. Earlier, she led international transactions and managed compliance, building a strong foundation in international and corporate law through various senior legal positions. Her academic background in European, International, and Corporate Law underscores her commitment to continuous learning and excellence. Today, as our CEO, Yana Khudanyan leverages her diverse expertise to steer European Staal Holding B.V. toward innovative growth and sustained success in the global steel market.

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